Title
Scheduling TV advertisements via genetic algorithm
Authors
[ 1 ] Instytut Informatyki, Wydział Informatyki, Politechnika Poznańska
Year of publication
2019
Published in
Article type
scientific article
Publication language
english
Keywords
PL
- scheduling
- media planning
- advertising
- genetic algorithm
- heuristics
Pages (from - to)
81 - 116
Ministry points / journal
40
Ministry points / journal in years 2017-2021
40
Impact Factor
1,136
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