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Book

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Title

Selected problems of SMEs' development in the conditions of internationalization and globalization : monograph

Editors

[ 1 ] Instytut Inżynierii Zarządzania (IO), Wydział Informatyki i Zarządzania, Politechnika Poznańska | [ P ] employee

Year of publication

2010

Book type

scientific monograph

Publication language

english

Place

Poznan, Poland

Publisher name

Publishing House of Poznan University of Technology

Publisher name from the Ministry list

Politechnika Poznańska

Date of publication

2010

Number of pages

112

ISBN

978-83-7143-924-7

Catalog

xx001848334

Chapters
The internationalization of Polish SMEs : the research of selected activites (p. 19-30)
Use of Internet in polish small and medium sized enterprise - cross region comparison (p. 57-68)
Evolution of marketing in 20th and 21st century (p. 87-98)
Marketing triangle (p. 99-110)
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