Title
The concept of the qualitology and grey system theory application in marketing information quality cognition and assessment
Authors
[ 1 ] Katedra Marketingu i Sterowania Ekonomicznego, Wydział Inżynierii Zarządzania, Politechnika Poznańska | [ P ] employee
Scientific discipline (Law 2.0)
Year of publication
2020
Published in
Article type
scientific article
Publication language
english
Keywords
EN
- pro-quality management
- marketing information quality
- grey clustering model
- qualitology
Date of online publication
19.07.2019
Pages (from - to)
817 - 840
License type
CC BY (attribution alone)
Open Access Text Version
final author's version
Date of Open Access to the publication
in press
Ministry points / journal
40
Ministry points / journal in years 2017-2021
70
Impact Factor
2,345
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